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Challenges & Pranks

Est. $1–$4 RPM

High-energy challenge and prank formats built around a clear stake, a countdown and a payoff, usually with a recurring cast. Formats include last-to-leave contests, 24-hour bets and social experiments that put strangers in a controlled situation.

Audience profile

Teens and young adults aged 13–24 who watch for spectacle and share clips with friends.

Recommended production setup

10–30 min long-form documentaries paired with daily 45s Shorts · 3 CTR thumbnail variations per video for A/B testing.

Sample video topics in Challenges & Pranks

  • “Last to Leave the Circle Wins 10000 Dollars”
  • “24 Hours in a Pitch Black Room”
  • “I Gave Strangers One Rule to Follow”

Launch a Challenges & Pranks channel today

Start with the Growth plan (6 × 10m long-form + 30 Shorts/mo, $124/mo) or customize your own package.