Food & Cooking
Est. $2–$6 RPMRecipe and technique videos that teach a dish properly — knife skills, dough hydration, sauce ratios — rather than just plating. Formats include weeknight dinners, restaurant-style recreations and pantry-staple remakes.
Audience profile
Home cooks aged 25–55 feeding a family or learning to cook from scratch who want reliable recipes, not food porn.
Recommended production setup
10–30 min long-form documentaries paired with daily 45s Shorts · 3 CTR thumbnail variations per video for A/B testing.
Sample video topics in Food & Cooking
- “The Only Pasta Dough Recipe You Need”
- “Restaurant Fried Rice in 15 Minutes”
- “I Cooked Every Meal From My Pantry for a Week”
Launch a Food & Cooking channel today
Start with the Growth plan (6 × 10m long-form + 30 Shorts/mo, $124/mo) or customize your own package.